Caption styles

Every caption look, and when to use which.

Most style guides describe a look from the outside: pick a heavy font, highlight the key word. These pages give the actual specification — the weight, the hex, the stroke, the motion — and let you watch it run on your own footage before you commit to it.

Open the style library

200 presets across 13 families. Free to preview on your own video.

The looks people ask for by name

A handful of caption styles have become their own search terms, usually named after the creator who made them recognisable. Each of these has a page with the full spec, the reasoning behind it, and an honest account of the footage it does not suit.

The full library, by family

The named looks above are five of 200. The rest are grouped the way the editor groups them, so what you learn browsing here is where you expect it once you are inside.

Popular (8)
the ones creators reach for most
Behind the Person (20)
big statement text rendered behind the speaker
Playful (15)
captions that pop in around you — never on your face
Multiline (20)
three-line lockups with a single hero word
Dynamic (29)
motion-driven per-word emphasis
Editorial (7)
magazine typography — serif heroes and quiet context
Creators (21)
the high-contrast looks built for retention
Neon & FX (6)
glow, glitch and screen-native effects
Social (17)
clean single-line captions with one coloured key word
Retro (6)
boxed and outlined captions with a broadcast past
Speakers (11)
lower thirds and legible talking-head captions
Desi (2)
Hindi, Urdu and Hinglish-first lockups
AI Edits (3)
captions composed around a scene, not just placed on it

How to choose one

The decision that matters is not which font. It is whether the viewer should be able to read ahead of the audio. Styles that show one word at a time — the Hormozi family — hold the viewer to the speech, which suits clipped, punchy delivery and hooks. Styles that keep the whole line up and mark your place in it — karaoke — let the viewer run ahead, which is how comprehension works for anything explanatory.

Everything after that is about the footage rather than the script. Busy or high-contrast frames need a heavier outline. Frames with a speaker low in shot need either a higher caption or a style that sits behind them. Flat stock footage needs a little letter-spacing to stop a heavy sans reading as a solid bar.

The sizes and positions in every preset are authored against a 480-pixel reference frame and scaled from there, which is what makes the preview agree with the export. What you see running on your own clip is what gets burned in.

Watch them run on your own video

Upload a clip and preview any style before you spend an export.